The 6th Cross-Straits Wenchang Cultural Exchange activities held in Zitong, Mianyang

On February 22, the 6th Cross-Straits Wenchang Cultural Exchange Activities and the 2nd Great Shu Road (Zitong) Cultural Tourism Development Conference were held in Zitong County, Mianyang City, Sichuan Province. Local people, guests from both sides of the Taiwan Straits, and well-known overseas Chinese Entrepreneurs gathered at the Qiqushan Temple, the ancestral temple of Wenchang and participated in the opening ceremony and the Wenchang Sacrificial ceremony.

2月22日，第六届海峡两岸文昌文化交流活动暨第二届大蜀道(梓潼)文化旅游发展大会在四川省绵阳市梓潼县举行。当地民众、海峡两岸代表及知名侨商齐聚“文昌祖庭”七曲山大庙，参加开幕式及文昌祭祀大典。

 

In the folk and Taoist divine system, Wenchang Dijun is the god in charge of the world's scholars and is responsible for matters relevant to official positions, fortune, and literature. The third day of the second lunar month is the birth date of Wenchang Dijun. On this day, students and scholars, and localpeople pay homageto Wenchang Dijun since ancient times. This gradually formsthe core concept of Wenchang culture, which is "to promote virtue and culture and to cultivate one's moral character".

在民间与道教神系中，文昌帝君是掌管天下读书人的神，负责主管着人间功名利禄。每年农历二月初三是文昌帝君张亚子的诞辰日。自古以来，每逢此日，文人学子、民间群众争相祭拜，逐渐形成了文昌文化“弘德崇文、明礼修身”的核心理念。

The activitiesfollow the traditional customs of temple fairs. After the three drums, the main gate of Qiqushan Temple opened slowly, and the solemn and grand Wenchang Sacrificial Ceremony kicked off. The guests from both sides of the Taiwan Straits wore ribbons, stood in awe, and paid homage to Wenchang. On the same day, the Cross-StraitsWenchang Cultural Exchange Activitiesweresimultaneously held at Zhenghe College in Taichung City, China's Taiwan. More than 200 people including cultural figures from Taiwan, student representatives, and people who registered online wore ancient costumes and performed ancient rituals. wore ancient costumes and performed ancient rituals. Peopleon both sides of the Taiwan Straits jointly pay homage to Wenchang Dijun.

活动沿袭古老的庙会习俗。三通圣鼓，七曲山大庙正门徐徐开启，庄严隆重的文昌祭祀大典拉开帷幕。两岸嘉宾身披绶带，肃立注目，共祭文昌。当天，在台湾台中市正和书院也同步举行了海峡两岸文昌文化交流活动。来自台湾文化界、学生代表及网络报名的岛内民众200余人着古服、行古礼，通过敬献贡品、祭典上香、诵读祭文等虔诚仪式，以及两岸视频连线相互观礼，一道开展两岸民众共祭文昌帝君。

Wenchang culture is in line with secular values. It emphasizes people's subjective initiative and inspires ordinary people to achieve the transformation of status and win a better life through hard work, said Deng Wenlong, Director of the Center for Innovation of Historical and Cultural Tourism Industry, Wenzao Ursuline University of Languages.Such a concept of worldwide value is widely followed and promoted by overseas Chinese and has become a spiritual link between overseas Chinese at home and abroad.Cheng Yan, chairman of Bazhong Yan Yangchu Culture Media Co., Ltd, a representative of overseas Chinese Entrepreneurs was influenced by Wenchang culture. She believed in the power of hardwork and kept working hard to obtain a Ph.D. in economics from the University of California.Now Cheng hasreturned to her hometown to invest in agriculture and the forestry economy. She hopes that more overseas Chinese can return to their hometown for development, inheriting and spreading the excellent Chinese culture.

台湾文藻外语大学历史文化观光产业创新研究中心主任邓文龙表示，文昌文化符合世俗的价值取向。文昌文化强调人的主观能动性，激励普通人通过努力，实现身份地位的转换，赢取更加美好的生活。这样具有普世价值的理念广受海内外华侨华人的遵奉和弘扬，已成为联系海内外华侨华人的精神纽带。侨商代表巴中市晏阳初文化传媒有限公司董事长成燕受文昌文化的影响，坚信奋斗的力量，不断努力，获得了美国加州大学经济学博士，现在回到自己的家乡投资农林经济。她表示，希望更多海内外华侨华人回到家乡，建设家乡，同时传承和传播中华民族优秀文化。