Make her shine!
2023-03-10 by Sichuan International Communication Center
What is the "beauty of women"? Freedom, independence, self-improvement, self-confidence ...Everyone has a different answer. In Sichuan, a fashion designer is dedicated to designing cheongsam for every woman to show her unique beauty. On this special day, let's listen to the cheongsam designer's story about the beauty of women in his eyes.
Luo Yang, born in Neijiang, Sichuan in 1992, started to learn making cheongsam at age of 17 under the tutelage of Gong Xiaohong, the third generation of Gong's cheongsam. During his college years, he founded a cheongsam studio in Chengdu, and now his cheongsams are selling at home and abroad popularly.
When Luo Yang was little, his honourary mother run cheongsam store, which had a history of more than 20 years and was locally famous in Neijiang. Luo Yang often visited it, finding cheongsams quite beautiful.
After staying in the cheongsam store for a long time, he couldn't help but to make cheongsam himself. Measurements, design, tailoring, sewing, everything became very simple out of passion. After the college entrance exam, Luo Yang decided to choose fashion design in Sichuan University as his major. After the scores came out, he missed Sichuan University, but was admitted to Sichuan Normal University in the top three scores in fashion design.
In the second semester of his sophomore year, Luo Yang started his "tailoring career".
The business did not go as smoothly as Luo Yang had imagined. He did not receive any order in nine months at first. Finally, a customer was attracted by Luo Yang's cheongsam style online and ordered two.
As the first order came, his reputation started to spread, so came the second and third. In less than a year, his profits could be kept at 30,000 to 50,000 yuan per month.
As business began to improve, Luo Yang started to study the technique. He found a master who opened a store near Chunxi Road and learned the traditional cheongsam technique from him. For more than one month, Luo Yang took the needle and practiced over and over again in the store every day.
This year is the tenth year of Luo Yang's business. Today, his cheongsams have become famous and been sold overseas, and also favored by photographer, Chen Man and actress, Ma Yili, etc.
Luo Yang not only makes his cheongsams to the best, but also incorporates Tang and Song poetry into cheongsam design, so that every cheongsam he makes has a sense of beauty in ancient poems.
In the sample room, a purple silk cheongsam was named "purple mud sea", from the Tang Dynasty poet Li Bai's verse" Enjoying the purple mud sea at dawn, and wear the afterglow back at sunset."; a plain white embroidered cheongsam was named "fire tree and silver flower" , from the poem by He Menggui in Song Dynasty, "Crystal plum blossoms and willows in snow are decorated in homes, fireworks bloom like fire tree and silver flower for miles"; a cheongsam with red, yellow and blue flowers printed on it is named " the colorful grassland", from the Xie Tiao's poem, "Birds are twittering on the island in spring, and various colorful plants grow on the grassland."
In addition, the names of tunes such as Treading on Grass, Eternal Love and A Southern Song have been transformed into the names of cheongsams, which have gained the praise of many netizens. At present, Luo has more than 600,000 followers on Weibo and has become a hot tailor in the cheongsam circle, attracting many people to come to Chengdu to have their cheongsams made by him, and even customers coming from as far as the United States, France and Japan.
"Each cheongsam is designed to fit each woman's body and preferences. And it is as unique as the beauty of the woman," Luo Yang said.